Indian Bank Extends its Social Presence to Instagram

Source: NewsVoir | Published on 1st July 2017, 2:00 PM | NewsVoir |

With a vision to reach prospective audience and connect with the younger generation, Indian Bank joins Instagram - @myindianbank.

The bank just launched its official page on Instagram with an aim to provide another channel of seamless communication with its customers and public at large. This page will provide a platform for having conversations around bank’s products and services, new initiatives, future plans, etc.

In a bid to support the Digital India vision, Indian Bank continues to be active and passionate in developing and driving digital initiatives across its operations. While customer experience, including simplicity and security, is always on the forefront, the bank also focuses on establishing robust channels of communication with its existing and potential consumers. With this objective in mind, Indian Bank has established a formidable presence on the growing social media space, by having official pages on Facebook, Twitter and YouTube as well, besides the addition of Instagram now.

About Indian Bank

Indian Bank is a century-old, premier public sector bank, having a wide presence pan-India. It has rapidly aligned itself to the changing digital landscape in banking and today, offers products and services across a plethora of technology-enabled initiatives like Mobile App, POS Machine, Mobile Wallet, Debit and Credit Cards, Prepaid Cards, QR Code (Scan & Pay), Green PIN, e-Lounge, UPI App, USSD Banking, etc. The bank registered a profit of Rs. 1405.68 crores during FY 2016-17.

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